ECMOHO Raises Live Broadcasting Attempts by means of Douyin to Reach Ongoing Marketing Accomplishment

SHANGHAI, China, July 23, 2021 (World NEWSWIRE) — ECMOHO Restricted (Nasdaq: MOHO) (“ECMOHO” or the “Company”), a leading integrated remedies supplier in the well being and wellness market place in China, declared right now that it will improve live broadcasting attempts on Douyin in 2021 in get to realize continuous optimistic promoting results. With a emphasis on marketing person interests, Douyin has been just one of the most distinguished e-commerce organizations this 12 months and ECMOHO will boost marketing initiatives by means of the social media system.

This year, ECMOHO entirely participated in Douyin’s 618 (June 18th) “Good Merchandise Festival” party, where it promoted several groups that turned well known. With 10 yrs of intense cultivation of well being understanding, ECMOHO has designed its have main workforce that proceeds to make significant-quality wellness info to satisfy the evolving needs of Chinese shoppers as they come to be extra well being-knowledgeable following the pandemic and search for further wellbeing-related awareness. In the meantime, by way of collaboration with Douyin’s best 10 stars and major 1000 skills, ECMOHO is benefiting from their strong enthusiast foundation for disseminating well being information and science, supporting domestic and international well being models obtain much more recognition amid younger buyer groups, and constantly enhancing its person conversion level.

Ms. Zoe Wang, Chairman and CEO of ECMOHO, commented: “ECMOHO not only has a specialist and mature core staff centered on the dwell broadcasting of wellness-relevant data and products and solutions, but also has a complete supply chain that encompasses overall health products and solutions, maternal and infant nutrition, health care tools, and lots of other well being-linked types, that collectively fulfills the better health use needs and needs of Chinese customers. ECMOHO also would make it practical with a just one-click on purpose for consumers to spot orders and share the Company’s high-top quality wellbeing merchandise with family members and friends.”

Mr. Li Xin, CFO of ECMOHO, additional: “Given ECMOHO’s solid in-dwelling on the internet operations and written content production capabilities, coupled with Douyin’s targeted visitors era skills, much more interactive platform, and serious-time broadcasting features, ECMOHO is in a position to entice more consumers to the “recommendation-dependent customized purchasing knowledge.” Through utilization of social media like Douyin, ECMOHO can introduce buyers to its products and companies in a much more interactive and engaging way that assists reduced consumers’ choice threshold, therefore establishing a personal area site visitors pool.”

In addition to its steady achievement in marketing, ECMOHO also employs Douyin are living broadcast to rapidly bring in the attention and curiosity of consumers to attain a get-win for models, users, stars and platforms. In the in the vicinity of long term, ECMOHO will supply a lot more imaginative methods of live broadcasting on Douyin and innovative internet marketing procedures to support endorse their partnership manufacturers. ECMOHO will also introduce a series of initiatives and supporting actions to assist brand names quickly seize prospects through stay broadcasts in purchase to comprehend astounding results. By means of its strategic marketing and advertising and promotional capabilities, ECMOHO will enable domestic and foreign brands attain top-quality on-line income as well as fulfill targets in user acquisition and retention.

About ECMOHO Ltd.

ECMOHO is a top built-in answers supplier in the wellbeing and wellness current market in China. The corporation curates and sells the greatest worldwide brands and high-quality products and solutions to Chinese health-acutely aware buyers. Our technology, community and experience in internet marketing and distribution empower us to connect people with sophisticated overall health supplements, diet and foods products, particular treatment solutions, household healthcare tools and other wellness solutions. Through more than 10 yrs of procedure, ECMOHO has set up an ecosystem of reliable goods and associations to supply custom made methods which boost well being regeneration, impart therapeutic gains, and maximize longevity to our devoted buyers to maintain well being. For a lot more information, remember to stop by http://ir.ecmoho.com/.

For investor and media inquiries, make sure you contact:
ECMOHO Ltd.
Investor Relations
E mail: [email protected]

Secure Harbor Statements

This news release contains ahead-on the lookout statements inside of the this means of Part 21E of the Securities Trade Act of 1934, as amended, and as described in the U.S. Non-public Securities Litigation Reform Act of 1995. These ahead-on the lookout statements can be identified by terminology this kind of as “will,” “expects,” “anticipates,” “foreseeable future,” “intends,” “options,” “believes,” “estimates,” “focus on,” “likely forward,” “outlook” and related statements. These statements are based mostly upon management’s existing anticipations and latest market and working disorders, and relate to functions that involve acknowledged or unidentified threats, uncertainties and other factors, this sort of as the Company’s partnership with Douyin, the Company’s expectations with regards to desire for and sector acceptance of products and solutions bought by way of douyin, and the effectiveness of the Company’s qualified advertising and marketing of items bought by means of douyin, all of which are complicated to forecast and lots of of which are past the Firm’s control, which may bring about the Firm’s actual outcomes, overall performance or achievements to vary materially from these in the forward-hunting statements. Further data concerning these and other hazards, uncertainties or aspects is incorporated in the Firm’s filings with the U.S. Securities and Trade Commission. The Enterprise does not undertake any obligation to update any ahead-wanting statement as a result of new facts, future functions or in any other case, other than as required below relevant law.

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