Staff members at PostcardMania enjoy a lifestyle of openness, flexilibity, enjoyable

There’s an implicit exam that potential personnel bear when they arrive to the PostcardMania business office for an interview.

Do they really like what they see? Or do they wrinkle their nose? That response in section establishes whether or not they’ll be a very good fit for the promoting company, which handles every action of the process for modest organizations advertising their expert services through a postcard or on the web. They structure postcards and internet sites, print in household and mail them out.

“We want someone who walks into this spot and thinks that it’s amazing,” mentioned Angie Missonis, vice president of human resources. “Those are the form of people today we want to hire.”

“This place” is genuinely PostcardMania’s campus, a 69,800-sq.-foot sprawling office house with a ping pong table, workout devices, an onsite cafe and locker place. Personnel get totally free breakfast at the very least once a thirty day period and no cost yoga 2 times a week. Executives are affectionately referred to as “maniacs” on the company’s internet site.

From left: PostcardMania employees Shane Carpenter, of St. Petersburg, Gabbi Powell, of St. Petersburg, Mina Kamaliazad, of Tampa, and Michael Stephens, of Seminole Heights, work out in the open-concept exercise space at the small business marketing company in Clearwater.
From remaining: PostcardMania staff members Shane Carpenter, of St. Petersburg, Gabbi Powell, of St. Petersburg, Mina Kamaliazad, of Tampa, and Michael Stephens, of Seminole Heights, function out in the open up-idea physical exercise area at the compact small business internet marketing enterprise in Clearwater. [ DOUGLAS R. CLIFFORD ]

Workforce definitely love what they’re having. Clearwater-based mostly PostcardMania ranked 13th of 33 midsize businesses in the Tampa Bay Periods Best Workplaces 2021. The firm, which has 284 personnel in the Tampa Bay space, has positioned on the record nine consecutive situations.

In accordance to comments from staff members, PostcardMania has a firm tradition of openness and overall flexibility, of hard perform and enjoyment.

“The lifestyle is the very best I have seasoned,” just one personnel wrote. “The gatherings, cost-free food items times and continual community outreach/volunteer chances make for a exciting atmosphere. …We are welcome to walk into our CEO’s workplace to examine problems and brainstorm.”

With its purple walls and innovative sense, the business is a reflection of the company’s electricity. There are far more group bonding functions than any where else Missonis has labored. A month to month calendar provides common actions for workforce to appreciate, from races on the avenue to a pajama drive for foster youngsters.

PostcardMania pressman Elijah Pedigo loads yellow ink into a roller on a Komori press while printing a batch of direct-mail postcard advertisements.
PostcardMania pressman Elijah Pedigo masses yellow ink into a roller on a Komori push while printing a batch of direct-mail postcard commercials. [ DOUGLAS R. CLIFFORD | Times ]

In reality, in an early March job interview, Missonis mentioned almost conspiratorially, “it’s staff appreciation day.”

PostcardMania had its ideal thirty day period at any time in February, she stated, so the organization plans to rejoice its employees with pizza, games and tunes in what they connect with the “common place.”

But it is not just the laid-back again ambiance that keeps workers coming back again to perform with smiles on their faces. It’s the mission. The company’s web-site phone calls PostcardMania “committed to undertaking little company marketing greater.”

A lot of workforce outlined the potential to work with and give back again to tiny corporations in their day career as a plus of PostcardMania. In the course of weekly staff conferences, Missonis stated, personnel master far more about how they are aiding smaller corporations by way of films with consumers. In some cases smaller enterprise proprietors will say how they sent out postcards and had been ready to triple their earnings in a month.

“We appreciate listening to people sorts of stories,” Missonis explained, “because it exhibits us that we genuinely are serving to them.”

In a single movie, Shannon Tucker, the operator of Scott’s Iconium Keep in Iconium, Mo., discusses how postcards grew his business. He despatched out advertising postcards giving 15 % off your purchase and marketing the store’s pizza and “legendary” Peach Nehi float. Previously, 150 cards ended up redeemed out of 6,000 mailed out.

These direct-mail postcard advertisements are used by PostcardMania to market their advertising portfolio to the small business marketing company’s potential customers.
These immediate-mail postcard adverts are made use of by PostcardMania to marketplace their advertising and marketing portfolio to the smaller enterprise advertising and marketing company’s opportunity prospects. [ DOUGLAS R. CLIFFORD ]

Regardless of the enjoyable employee routines and the company’s purpose, Missonis claimed that there’s one particular thing she totally enjoys more than all the things else: the company’s administration fashion. She calls it quite “easygoing,” even even though all people is “extremely occupied.”

Many staff feedback communicate about the company’s flexibility and absence of micro-taking care of. The work employees are carrying out is coming from them alternatively than getting hoisted onto them, in accordance to Missonis.

As just one particular person writes: “As lengthy as I get my stuff carried out properly and timely, I’m allowed to be myself.”

PostcardMania shipping and inventory supervisor Zac Ferguson of Largo hustles stock March 12 after it was packaged at the business marketing company in Clearwater.
PostcardMania transport and stock supervisor Zac Ferguson of Largo hustles stock March 12 right after it was packaged at the business marketing business in Clearwater. [ DOUGLAS R. CLIFFORD ]

ABOUT THE Corporation

PostcardMania is a comprehensive-support marketing and advertising firm with a mission to assistance tiny- and medium-sized firms nationwide. The company’s solutions include copywriting and graphic style and design, printing, mailing checklist acquisition, mailing products and services, web-site enhancement, Google spend-per-simply click management, e-mail marketing and additional. Today the business generates around $50 million yearly, printing 4 million and mailing 2 million postcards every single 7 days for more than 73,000 prospects in more than 350 industries.

Workforce: 284

Areas: Clearwater

Site: postcardmania.com

Worker reviews

“Everyone is so willing to assist each other. You’re always praised for your tough operate and provided chances to improve inside of the company. I really like my crew and how very well we get together.”

“I am permitted and inspired to develop my article. I am supported. I am not micromanaged, The lifestyle is uptone, courteous, quite welcoming, really effective, and has an moral function: to help modest companies increase and, as a consequence, build work opportunities and assistance the financial system.”

“I am frequently challenged as a designer to develop impactful, helpful and visually satisfying designs. Each and every career necessitates some thing different, and as a designer, I am learning and increasing to develop into the most effective I can be each individual working day.”